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Defining your brand's identity core

In his book "the Brand Matrix" Mats Urde presents a model that lies in the intersection between strategy, marketing and organization. The subtitle foretells, “Corporate Brand Leadership Starts from the Inside.” “There are nine questions that help you define your brand’s identity. Answer them and you will have a brand with a clear identity core that works as a stepping stone for communicating and t

https://www.lusem.lu.se/article/defining-your-brands-identity-core - 2025-09-07

An autumn of DigiJustice – the informatics perspective

The Pufendorf theme DigiJustice has now completed its first semester. Two theme members and researchers from the Department of Informatics share their experiences with the theme so far. Miranda Kajtazi, Associate professor in informatics, is co-leading the current Pufendorf theme DigiJustice along with Professor in human rights studies Lena Halldenius. The Department of Informatics is also represe

https://www.lusem.lu.se/article/autumn-digijustice-informatics-perspective - 2025-09-07

MSc student portrait: Markus Richardson

Markus Richardson. Markus is currently enrolled on our one-year international Master's Programme in Information Systems. He majored in Cyber Security at The University of Texas at San Antonio, USA. Having completed his first semester with us, we asked him a few questions about his experience so far. Why did you choose Lund?“Professionally, I chose Lund because of the University’s academic reputati

https://www.lusem.lu.se/article/msc-student-portrait-markus-richardson - 2025-09-07

Industry experts inspire students on interface design

On January 13th, London-based designers Guillaume Couche & Richard Shackleton held a guest lecture at the Department of Informatics. The guest lecture was delivered to students enrolled in the course Human-Computer Interaction - Design, part of the Master's Programme in Information Systems. The industry experts were invited by Lecturer and Course director Markus Lahtinen.Guillaume, who first visit

https://www.lusem.lu.se/article/industry-experts-inspire-students-interface-design - 2025-09-07

How proud we are: Great achievement by our students in international case competition

August Jörding, Annika Horstmann, Fiona Kusche and Erik Hollmann in Montreal, at the John Molson MBA International Case Competition, a prestigious business case competition with teams from around the world competing in cases. Photo: Erik Hollmann The John Molson MBA International Case Competition is a prestigious business case competition with teams from around the world, the world’s largest of it

https://www.lusem.lu.se/article/how-proud-we-are-great-achievement-our-students-international-case-competition - 2025-09-07

Honorary Doctors 2025

Business Leader Lars Ljungälv and Professors Viswanath Venkatesh and Stephen Broadberry Appointed Honorary Doctors at LUSEM Professor Viswanath Venkatesh, from the Pamplin Business School at Virginia Tech University, is the world's most influential researcher in the field of information systems. His research focuses on the diffusion and adoption of information systems at the societal, organization

https://www.lusem.lu.se/article/honorary-doctors-2025 - 2025-09-07

Jaspar Kangkeh - alumnus with MSc in Accounting and Finance 2018

Since graduating from LUSEM's Master’s in Accounting and Finance in 2018, Jaspar has built a dynamic career in the public sector. Now a General Management Controller at Malmö Stad, he shares insights on his journey, motivations, and advice for students interested in a career in the public sector in Sweden. Hi Jaspar! You graduated from the master’s degree in Accounting and Finance in 2018, can you

https://www.lusem.lu.se/article/jaspar-kangkeh-alumnus-msc-accounting-and-finance-2018 - 2025-09-07

Jordan Stilley - alumnus with MSc in Management 2019

Since graduating from the master's degree programme in Management (MiM) in 2019, Jordan has built a successful career in Sweden, starting as an engineering consultant before becoming a Product Owner at Volvo Cars. In this interview, he shares insights into his journey, the impact of his studies, and advice for international graduates looking to enter the Swedish job market. Hi Jordan! You graduate

https://www.lusem.lu.se/article/jordan-stilley-alumnus-msc-management-2019 - 2025-09-07

Four leading players unite to strengthen Swedish Life Science

Petter Magnusson Hartman, CEO Medicon Village Innovation, Emelie Antoni, Country President Nordic & Sweden, Björn Ekmehag, Administrative Director Skåne University hospital and Andreas Inghammar, Deputy Dean, LUSEM. Photo credit: AstraZeneca via LinkedIn. A strategic alliance has been formed between four key actors in research, education, healthcare, and innovation to enhance Sweden’s life science

https://www.lusem.lu.se/article/four-leading-players-unite-strengthen-swedish-life-science - 2025-09-07

Björn Svensson accepts the Lund Students’ Prize for Excellence in Teaching

Photograph: Kennet Ruona. During the annual academic ceremony of 2025, Björn Svensson, Lecturer and Director of studies at the Department of Informatics, accepted the Lund Students’ Prize for Excellence in Teaching. “Björn Svensson's goal is clear - Lund University will produce the best informaticians in the country. ‘With the rapid pace of technological development, it is important to keep the pr

https://www.lusem.lu.se/article/bjorn-svensson-accepts-lund-students-prize-excellence-teaching - 2025-09-07

Winner of European Entrepreneurship Education Award 2025

Professor Karin Berglund, Örebro University and Stockholm University, Sweden and Associate Professor Karen Verduijn, Vrije Universiteit Amsterdam, the Netherlands The Sten K. Johnson Centre for Entrepreneurship is pleased to announce that Karin Berglund, affiliated with Örebro University and Stockholm University in Sweden, along with Associate Professor Karen Verduijn from Vrije Universiteit Amste

https://www.lusem.lu.se/article/winner-european-entrepreneurship-education-award-2025 - 2025-09-07

Leadership Academy educates leaders in student organisations

Lund University School of Economics and Management. Photo: Johan Persson The Leadership Academy has been offered at Lund University School of Economics and Management since 2007, and the program equips young leaders for the challenges that a leadership position in a student organisation often brings. The Leadership Academy at Lund University School of Economics and Management (LUSEM) is a leadersh

https://www.lusem.lu.se/article/leadership-academy-educates-leaders-student-organisations - 2025-09-07

Doktorand vill förbättra utvärdering av hållbara trafikprojekt

Gabriella Radencrantz Det finns många initiativ för att göra transporterna i våra städer mer hållbara. Men det är mycket att ta hänsyn till när dessa initiativ ska utvärderas. Gabriella Radencrantz, doktorand vid företagsekonomiska institutionen på Ekonomihögskolan, forskar i sitt avhandlingsarbete på hur denna process kan förenklas och förbättras. – Det är viktigt att vi gör våra städer mer hållb

https://www.ehl.lu.se/artikel/doktorand-vill-forbattra-utvardering-av-hallbara-trafikprojekt - 2025-09-07

Nyfiken på LPD: Tre korta frågor

Den årliga konferensen CED Lund Population Day 2025 (även kallad LPD) ges den 8 maj på temat The Two Fertility Puzzles, 2010-2020. Vi frågade konferensens organisatör, professor Martin Dribe, tre snabba frågor för att få veta mer. Hej Martin Dribe, professor i Ekonomisk historia och specialiserad på ekonomisk demografi, som organiserar den kommande årliga CED Lund Population Day (LPD) 2025.Vad ins

https://www.ehl.lu.se/artikel/nyfiken-pa-lpd-tre-korta-fragor - 2025-09-07

Erfarenheter av praktik på Nordea

Ekonomihögskolans karriärcenter besökte Mohamad Hariri för att höra om hur en dag som praktikant på Nordea ser ut. Foto: Wihlborgs Mohamad Hariri studerar på Ekonomie kandidatprogrammet på Ekonomihögskolan, och under de senaste tio veckorna har han gjort praktik på Nordea i Malmö. Ekonomihögskolans karriärcenter fick möjlighet att besöka honom på Nordea för att få en inblick i hur en typisk dag so

https://www.ehl.lu.se/artikel/erfarenheter-av-praktik-pa-nordea - 2025-09-07

Klimatpolitiken i ett kritiskt skede

Fredrik N G Andersson är docent vid nationalekonomiska institutionen Högst personligt: Fredrik N G Andersson Klimatpolitiken har nu nått sitt mest avgörande skede. Efter det amerikanska presidentvalet och Donald Trumps återkomst till Vita huset har USA dragit sig ur Parisavtalet från 2015. Till skillnad från Biden-administrationen, som genom Inflation Reduction Act, IRA, drev på en snabb klimatoms

https://www.ehl.lu.se/artikel/klimatpolitiken-i-ett-kritiskt-skede - 2025-09-07

KEFU-dagen 2025 – fem i tolv och det intilliggande möjliga

Hur ska vi klara det här?Utvecklingen av alltmer kapabel artificiell intelligens rusar fram och sprids omedelbart till varje dator och smartphone. Målen för klimatarbetet kommer allt närmre, liksom klimatförändringarna.El, som vi länge tagit för givet, riskerar nu att bli en bristvara med stigande priser som följd. Vår egen IT-infrastruktur, som skulle underlätta allt, används nu emot oss för cybe

https://www.ehl.lu.se/artikel/kefu-dagen-2025-fem-i-tolv-och-det-intilliggande-mojliga - 2025-09-07

Stort forskningsprojekt om effekterna av behovsbaserad skolfinansiering

Forskare vid Ekonomihögskolan har, efter en KEFU-finansierad pilotstudie, fått två stora forskningsanslag för att studera hur ett riktat ekonomiskt stöd till skolor med socioekonomiskt svaga elever kan påverka lärarnas arbetssituation och elevernas skolresultat. KEFU -projektet som leddes av Therese Nilsson, professor i nationalekonomi vid Lunds universitet innebar bland annat att man med hjälp av

https://www.ehl.lu.se/artikel/stort-forskningsprojekt-om-effekterna-av-behovsbaserad-skolfinansiering - 2025-09-07

Nytt Skattecentrum på Ekonomihögskolan

Det har under en längre tid saknats en kraftsamling av forskare som fokuserar på skatter, men strax blir det ändring på detta och den femte juni kommer planerna om ett nytt Skattecentrum att presenteras. – Tankarna på ett tvärvetenskapligt skattecentrum och behovet har funnits sedan många år och vi var flera forskare som fick möjlighet att konkretisera våra tankar särskilt om hur digitaliseringen

https://www.ehl.lu.se/artikel/nytt-skattecentrum-pa-ekonomihogskolan - 2025-09-07

Toppnoteringar för Ekonomihögskolan i årets ansökningsstatistik

Inför höstterminen 2025 har över 72 000 personer sökt till utbildningar vid Lunds universitet och Ekonomihögskolan står fortsatt stark i konkurrensen. Ekonomihögskolans utbildningar är fortsatt mycket eftertraktade. När UHR nyligen publicerade ansökningsstatistiken för höstterminen 2025 hamnade Ekonomie kandidatprogrammet på andra plats bland samtliga utbildningar vid Lunds universitet. Juristprog

https://www.ehl.lu.se/artikel/toppnoteringar-ekonomihogskolan-i-arets-ansokningsstatistik - 2025-09-07